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Fans forced advertisers to back out of 200m Man United deal, Solskjaer wants Glazer, supporter peace

Fans forced advertisers to back out of 200m Man United deal, Solskjaer wants Glazer, supporter peace

Protests cost United £200m deal

Manchester United have missed out on £200 million across 10 years, owing to fan protests against the club’s Glazer ownership.

Supporters broke into Old Trafford last weekend, and swarmed the stadium’s exterior to have their voices heard.

Thousands were in attendance, and now, the protest has moved to digital channels as a stance against the club’s commercial partners is taking effect.

Despite the movement’s infancy, it is clearly already having an impact on future deals for the club.

As organizations express concern over associating themselves with United, and others boycott their products, a training kit sponsor has pulled out of a potential deal, according to The Observer.

The Hut Group informed the Red Devils on Friday that they will not be following through with their agreement.

The #NotAPennyMore campaign’s immediate success could yet see other clubs take similar stances.

Arsenal and Chelsea have seen significant protests in the wake of the Super League fiasco.

Fans forced advertisers to back out of 200m Man United deal, Solskjaer wants Glazer, supporter peace

LONDON, ENGLAND – APRIL 23: Arsenal fans chant and hold placards during a protest against the club’s owner Stan Kroenke ahead of the Premier League match between Arsenal and Everton, outside Emirates Stadium on April 23, 2021 in London, England. The protest, which takes place amid growing discontent over the running Arsenal FC, was sparked by the club’s recent involvement in the European Super League. There was uproar from football fans across the country earlier this week when six major Premier League football clubs, including Arsenal, announced that they were to join the controversial “closed-shop” tournament. Each club has subsequently withdrawn from the competition. (Photo by Leon Neal/Getty Images)

Solskjaer wants Glazer, fan peace

Ole Gunnar Solskjaer has risked further backlash, as he calls for unity at Old Trafford. The Sunday Times describe the attempts by the Norwegian as a warning to fans that, should peace not be found, it could ‘compromise’ success across the season’s close.

Ole Gunnar Solskjaer has called on Manchester United’s owners and supporters to heal their rifts, warning that if the club cannot “unite” off the field, it will compromise his ability to deliver success on the pitch.

Solskjaer again pointed to the protests as a challenge for him and his players, seemingly an attempt on the part of the tactician to cool the tensions which caused the suspension of last weekend’s meeting with Liverpool.

“You don’t have to be a rocket scientist to see the challenges ahead and the friction ahead, and it makes it more difficult for me and more difficult for the players,” he said.

Fans forced advertisers to back out of 200m Man United deal, Solskjaer wants Glazer, supporter peace

Manchester United’s Norwegian manager Ole Gunnar Solskjaer reacts during the English Premier League football match between Burnley and Manchester United at Turf Moor in Burnley, north west England on January 12, 2021. (Photo by Clive Brunskill / POOL / AFP)

“We have to focus on getting results and we’ve come a long way, I feel. We’ve got to a final now and we just want to focus on doing what we do but doing it better. And hopefully the fans will see that we are working in the right way.

“I want us all to come together and unite and get up the table and that is my responsibility. I will do what I can to get us one step further in Europe and one step further in the league.”

United now face three games in quick succession, having already played out a Europa League semi-final win over Roma during the week.

Joel Glazer apologises to Manchester United supporters for Super League fiasco

Joel Glazer explains why Man United signed up to the Super League on Liverpool & Man City’s websites


This article was edited by Conor Laird.

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Premier League table
# Team MP D P
1 Leeds United FC 0 0 0
2 Manchester City FC 0 0 0
3 Manchester United FC 0 0 0
4 West Ham United London FC 0 0 0
5 Everton Liverpool FC 0 0 0
6 Southampton FC 0 0 0
7 Chelsea London FC 0 0 0
8 Arsenal London FC 0 0 0
9 Newcastle United FC 0 0 0
10 Leicester City FC 0 0 0
11 Liverpool FC 0 0 0
12 Aston Villa Birmingham FC 0 0 0
13 Tottenham Hotspur London FC 0 0 0
14 Wolverhampton Wanderers FC 0 0 0
15 Crystal Palace London FC 0 0 0
16 Norwich City FC 0 0 0
17 Watford FC 0 0 0
18 Burnley FC 0 0 0
19 Brighton & Hove Albion FC 0 0 0
20 Brentford London FC 0 0 0
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