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About bet365

Founded in the UK, bet365 is one of the world’s best brands for football betting, covering all major national and international football events. The sportsbook is renowned for its expansive sports live streaming service, as well as generous in-play betting provisions and new player promotions. The main highlights of football betting at bet365 are:

  • Regular signup offers, including free bets to be used on main football events.
  • A seamless sports live streaming service covering major football tournaments.
  • A wide range of betting features, from the Bet Builder to early Cash Out.
  • An easy-to-navigate and attractive desktop site and mobile app.

How to Join and do your Football Betting at bet365

For those looking to get involved with bet365 football betting, it’s very easy to join and get started. A step-by-step guide to football betting at bet365 is as follows:

  1. Register a new account and make sure to use the bet365 new player bonus code to benefit from free bets.
  2. Go to the ‘Soccer’ section and select your tournament of choice.
  3. Select the ‘Bet Builder’ tab and add the selections, making sure to click ‘Add to Bet Slip’ when prompted.
  4. Enter your stake and place the bet.

You can also access bet365 football betting on the mobile app, available on iOS and Android.

bet365 Sign Up Offer and Promotions

bet365 Bonus Code

bet365 offers multiple promotions and offers to both new and existing players, which can be used on applicable football markets. This includes their Open Account offer, which provides £30 in free bets on a £10 wager for new customers. T&Cs apply.

New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

bet365 Football Accumulator Bonus

Players can also benefit from bet365’s Accumulator Bonus, which offers a bonus of up to 70% on accumulators covering a wide range of selected leagues and competitions.

To redeem, simply place a pre-match accumulator of three or more selections on the standard Full Time Result, Both Teams To Score or Result/Both Teams to Score markets, and the bonus will be added to your withdrawable balance if the bet is successful. T&Cs apply.

Main football events to bet on at bet365

bet365 offers competitive odds and varied markets on all major national football events, including the Premier League, the FA Cup and the EFL Championship. There’s also a wide range of betting markets covering international tournaments, from the UEFA Champions League and La Liga to the Bundesliga and Italy Serie A/B.

These tournaments are handily split up into geographic areas on the bet365 football betting page, meaning you can quickly navigate to the event you’re wanting to wager on. The brand is also renowned for offering some of the most varied Premier League betting options around, while features like the Bet Builder allow players to create any bet they want on available football markets.

As well as offering competitive odds on all main football events, bet365 also provides football betting tips on events like the Premier League, to ensure you’re making an informed decision. And that’s not all – there’s also generous new player promotions available for you to take advantage of when looking for EFL, UEFA or FA betting markets.

bet365 Betting Features

One of the biggest benefits of signing up to bet365 sports betting is a wide variety of specialised betting features, which allow you to tailor your experience when wagering on major events. Some of the main bet365 sports betting features are:

Edit Bet

Edit bet allows you to add, swap or remove selections and increase the stake on unsettled bets both pre-match and when in-play. When betting on bet365 sports, the edit bet feature is available on select events, fixtures and markets – including football, tennis and horse racing.

Cash Out

The cash out feature gives you more control over your bets and allows you to get a return before an event has concluded. You can either cash out an entire bet or cash out a partial stake and leave the rest to run. The option to partially cash out is only available for selected single bets, straight accumulator bets, and other select bet options.

Bet Builder

The Bet Builder is one of the best features available on bet365’s sports betting markets, as it allows you to create the bet you want on any football match. You can make your selection from the most popular markets and then the odds of your accumulator will be calculated automatically.

bet365 In Play Betting

bet365 in-play betting allows you to wager on an event that’s already underway, with available markets covering everything from the scorer of the next goal or the final result. For football in-play betting, you can place a wager mid-match on a wide variety of selections, including the winning team, scoring players, under/over goals and other match odds.

To place an in-play football bet, open the desktop site or mobile app and click on the ‘in-play’ section of the homepage. Find your chosen football tournament and select a current match to view the in-play betting options. Add your selections to your betslip and place your wager.

bet365 Live Streaming


As well as offering a wide variety of football betting markets, bet365 also features an excellent live streaming service that covers all major tournaments, including the Premier League and UEFA Champions League. This is available to new and existing players, and can be accessed via the desktop site or mobile app. You can also visit the bet365 live streaming schedule to see all sports currently being covered, and organise the streams by sport to quickly access the coverage you want.

How to Sign Up for the bet365 Live Streaming service

Here’s a step-by-step guide to signing up for the live streaming platform at bet365:

  1. Create a new bet365 account or login to your profile.
  2. Make a minimum £10 deposit.
  3. Select your chosen event to see the full live coverage.

The bet365 live streaming service is available on both desktop and mobile.

Deposit Requirements

You’ll need to meet the minimum deposit requirements in order to access the bet365 live streaming service. For most markets, the minimum deposit is £10, although all you need to access horse racing live streams is a 50p stake. There are no extra fees or hidden costs.

If you’ve already created a bet365 account, you may be able to access football live streams without making a minimum deposit. To do so, you’ll need to have a funded account or to have placed a bet within the last 24 hours.

Sports shown on the bet365 live streaming service

The bet365 live streaming platform covers a wide range of sports, including: football, horse racing, tennis, cricket, rugby, basketball, ice hockey, darts and more. The live streaming service covers all major football tournaments, bringing daily live footage from around 60 events from around the world.

As well as offering live streams of the Bundesliga, SPFL, Serie A, La Liga and more, bet365 also shows a selection of matches from the EFL, National League, Carabao Cup and FA Cup. Other popular sports featured on the live streaming service include major horse racing meets, tennis tournaments and even eSports events.

bet365 FAQs

To place a bet on bet365, you first need to open an account. Once you’ve logged into your account, you can select a sport to wager on from the left hand side of the screen. When you click on a sport, you’ll see an overview of events and the available bet selections, which are then displayed on your betting slip. You can then select ‘set stake’ and input the amount you’d like to bet, making sure to meet the minimum wagering requirements.
bet365 is a great sportsbook for those looking for a wide range of both major and minor international sports to wager on. This is especially true for football betting, as bet365 specialises in all the major tournaments and offers competitive odds for the Premier League, Champions League and Europa League.
Prior to placing an accumulator bet, you need to make sure you’re logged into your bet365 account. When you click on any market offered for your chosen football tournament, the betting slip will automatically display the full range of betting options available. Once you have your selections loaded up, the full accumulator odds are calculated on your betslip, so that you can go ahead and enter your stake.
Lucky 15 bets allow you to choose four outcomes and place them as four singles, six doubles, four trebles and one quadruple. To place a Lucky 15 bet at bet365, simply log into your account and locate your football market. From here, click the odds of your chosen outcome to add it to your betslip and repeat until you have four selections. Enter your stake in the ‘Lucky 15’ box on the betslip and then place your bet.
Each sportsbook has a maximum bet which impacts the amount that you can win in 24 hours. At bet365, the maximum bet varies for different sports and is up to £2,000,000 on football bets.
At bet365, the most common withdrawal method is via debit card which pays out between 1-3 days. There are no fees for withdrawing but your winnings are subject to minimum and maximum withdrawal amounts. Also among the fastest withdrawal options is PayPal, which takes up to 24 hours to payout.
To use your bet credits or free bets at bet365, simply select ‘use bet credits’ on the betslip before wagering. Make sure to redeem any new player promotions upon signup, in order to benefit from free credits when placing a qualifying football bet.

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