Few footballers are more widely spoken about in recent years than Norwegian star Erling Haaland.
The 22-year-old has enjoyed a meteoric rise to the very top of the game in Europe in recent years after his initial arrival at RB Salzburg in the wake of his development at Molde FK saw him then take the Bundesliga by storm in the Ruhr valley at Borussia Dortmund, before ultimately testing himself against the best the Premier League has to offer.
Thus far, Haaland has not disappointed in his inaugural campaign at the Etihad Stadium with Pep Guardiola’s Manchester City, and as his stock continues to soar, so too will his personal revenue streams in the realm of sponsorship. Haaland’s representative Rafaela Pimenta(in quotes provided by Sport Witness) has now eluded to that very near-certainty after dropping a breadcrumb regarding his upcoming reveal of new sponsorship terms.
Erling Haaland’s representative, Rafaela Pimenta: “When I started 20 years ago, I’d never have reached sponsorship numbers we’re discussing today for Haaland. We’ll be announcing, very soon, Haaland’s new sponsor and it’s the biggest sports sponsorship deal in football history!”
— City Xtra (@City_Xtra) November 9, 2022
Pimenta continued; “But I’m sure three years from now, when I look at this contract, I’ll say: ‘What a horrible contract’, right?”
With a player of Haaland’s profile, growing prestige, and goalscoring success on the pitch in conjunction with a loveable personality that has made him approachable on and off the pitch, it is no surprise that the Leeds-born goalscoring machine would be in line with what could be a sponsorship commitment of blockbuster proportions.
Others have had a similar trajectory when it comes to personal terms with major sporting companies the likes of Nike, Adidas, and Puma, with players such as Kylian Mbappé, Cristiano Ronaldo, and Neymar banking massive figures removed from their wage packets provided by their direct employers.
