World Cup adverts are coming out left, right and centre right now and Carlsberg have today stepped up with a gem of their own.
Featuring ex-Arsenal star Ian Wright along with Jeff Stelling and Paddy McGuinness, the Carlsberg team transform watching England in the pub.
“The advert was developed following market research with real football fans to identify the things that dampen their experience of watching football in the pub.
“The insight outlined that nipping to the toilet and missing a goal infuriated fans, as did the size of the TV and the chance of having your view blocked by a tall fan.
“The Fan Squad therefore introduced viewing holes in the urinals, a super-sized screen and raised seating platforms to ensure fans never missed a kick and any of the action”.
Awesome advert nonetheless.