“You are watching the first episode of soccer soccer” – Jose Mourinho.
American TV networks appear to be significantly ramping up their coverage of the Premier League this season, and within that context Fox Sports have a new football show, unimaginatively called Fox Soccer Daily.
Looking to hype up their new feature, Fox got new Chelsea manager Jose Mourinho to say a one-liner to welcome American audiences to the new show.
There was only one problem though: Mourinho kept getting tongue-tied by the words “Fox Soccer Daily”.
Humorously, Fox have turn the Special One’s speaking mistakes into an excellent new promo.
See Chelsea’s Jose Mourinho struggles to say a promotional line for Fox Soccer Daily below.